Posted on 02 July 2010
You simply can’t buy not optimizing your internet site for the major search engines much more. While search engines like google remain the key supply of online traffic search rankings are directly associated with the bottomline of each internet business big or small. That’s why in order to earn a significant income online you just need to either do SEO or have it done. And since everyone’s optimizing their sites the competition in the organic SERPs is actually fierce. The good ol’ ways of purely manual optimization are gone. Today you need to be equipped with SEO tools and software of all kinds to do more quicker in order to outrank your competition. That’s why you have to pick the best marketing tools you may get.
Probably the most popular methods for choosing SEO software (the same as every other online or offline product) is by reading reviews and testimonials first. In actuality first thing you do might be ask your friends and kin about there knowledge about a specific good or service. Since it’s highly unlikely that you grandma has any clue to what you’re talking about asking about SEO tools, the best place to find SEO software reviews is online. So without much thinking you simply go to Google or whatever your favorite search engine is, type in “SEO software reviews” in to the text box and hit find. You then simply click through the results reading different reviews to compare opinions and decide. Sounds easy right? But this is how the situation begins.
The thing is instead of finding different opinions and getting to know all the pros and cons of a distinct product you only find overwhelmingly positive praises and sales pitches disguised as reviews. They’ll throw at you a great deal of evidence of how this or that SEO software package made Jon and Jane millions of bucks in the first couple of weeks even though they never even launched it and maybe didn’t also have a website. Soon you will find that all of them are either written based on one template or are merely identical. These are affiliate reviews that are more of sales pitches designed to make you buy the product. Sometimes they will grab your attention with a catchy title like “SEO Elite is a scam” or “Why you shouldn’t buy Web CEO”. But as soon as you start reading the assess it will quickly turn the other way round stating that this is the best product you may get and what about you buy it at this time.
Now don’t misunderstand me. There is nothing bad about affiliate reviews. Ethical (if that’s the best word to use) affiliates will always make use of the product themselves and will only promote it if it’s really of top quality and is worth the money asked for it. The question is how will you tell between the scam reviews and the real ones.
The fake sales-pitch-reviews are usually discovered on squeeze-page sites, where you’ll hardly find something else apart from the fake review itself. These types of web sites are usually PPC powered (meaning they get nearly all of their traffic from paid search ads) and they don’t depend on returning traffic. The real reviews, the ones you can trust are typically found on trusted sources: web magazines, niche websites and blogs, news portals and blogs of authority bloggers. These people have worked hard to earn their authority and reputation in the niche plus they generally won’t risk it by pushing the products that aren’t worth it. Even the paid reviews done by power bloggers are usually quite objective and consider both the strong and weak points of the products or services in question.
Posted on 29 June 2010
Search engine optimization (SEO), as any midway web-savvy internet marketer is aware, is the principal step to introducing successful affiliate marketing campaigns. Getting visitors or traffic to your sites and attempting to get your websites ranked highly im Google is very difficult task, and it doesn’t automatically come “naturally” or “easy” for many people – even for the most skilled marketers out there, and even if you have fantastic content. Quite often, there quite a bit of labor and research involved, and the actions needed to get good results – although not rocket science – take up a vast majority of time for many people. If you’re attempting to do this part-time, it could be nearly impossible to achieve a lot of success in a brief period of time for even one campaign, much less in case you are attempting to create multiple campaigns and sites.
It’s every web marketer’s dream to dominate the first few pages of various search engines, just like Google, Yahoo and Bing, with their sites. Wanting to garner and generate lots of traffic to your sites can be quite difficult, even just in relatively “easy” niches.
So, now you ask ,…can there be really a simpler way? A quicker way?
Automated SEO software programs are more popular, as it could take more of a “hands off” method of the menial tasks at hand that consume so much time while attempting to constructor your campaigns. It literally automates several tasks at the same time – ones that you would have spent hours doing anyway – thus saving time…and for the majority of us, time equals MONEY. There are programs that will drive more traffic than you ever anticipated you might have to your sites, and therefore you’re easily able to squeeze more money out of each of your campaigns, and free up plenty of time so that you can create MORE campaigns (or to simply spend more time at home, with your family, out with your friends…take your pick!). Tedious, laborious tasks with regards to online marketing and building your campaigns are reduced to some simple clicks, and the rest is done for you. Ta da!
Posted on 24 June 2010
If you wish to have your web site to pop up to the top of search engine you will have to give attention to keyword density. While all search engines like google could have various ways of calculating the best keyword placement, they all are searching your web pages to view what and where your keywords reside.
First, what is a keyword? A keyword is a word or phrase that searchers will plug to their search engine of preference to locate what they are trying to find. For example, if your website sells pet clothing your keywords will consist out of all the possible ways that a user might look for your products. They might search on: pet clothes, pet accessories, dog coats, dog clothing, cat clothes, cat accessories, dog accessories or pet shirts simply to name some.
Now that you have your keywords, you have to insert them into your web pages. Your search engine results positioning will plummet if you simply dump them into your pages as a non-sensical string of text. Search engine logic is incredibly complex and can realize that the text makes no sense which will earn your webpage a lower ranking. You will need to write sentences using these keywords that truly make sense.
Unless you feel confident in your writing skills you can hire a writer. Simply give the writer your list of keywords and ask him to make a short article containing they all. This is whats called SEO (search engine optimization) writing and there’s no shortage of folks that do this as a living and will help you out.
To improve your website’s possibility of achieving a top search engine ranking you need to provide content on your webpage that relates to your keywords. For example, if you entered sex as a keyword, but your webpage content is all related to pet accessories, you will actually decrease search engine ranking since the keyword is unrelated to your content. Simply use a few articles about pet accessories and pet owners that include the keywords and your website positioning will skyrocket.